Mastering Email Deliverability

with

HighLevel

This course provides a comprehensive guide for entrepreneurs and business owners using HighLevel, covering the essentials of email deliverability and advanced strategies.

This course was designed for seasoned marketers, email-list managers, business owners, and consultants that need an upperhand in understanding advanced email deliverability tactics.

Here is the course outline:


Module 1: Introduction to Email Deliverability

Lesson 1: Understanding Email Deliverability

Lesson 2: Why Your Email Deliverability Might Be Suffering on HighLevel

Module 2: Setting the Foundation

Lesson 3: Choosing the Right ESP for Your Needs

Lesson 4: Correct Setup of Your Chosen ESP

Lesson 5: Establishing Essential DNS Records for Email Deliverability and your complete email foundation

Module 3: Advanced Email Practices

Lesson 6: DMARC Policies: Reject vs. Others

Lesson 7: Preparing for Upcoming Yahoo and Google Changes

Lesson 8: Understanding the List-Unsubscribe header and RFC8058

Lesson 9: Importance and Implementation of Different Sending Sub-Domains

Lesson 10: Dedicated IP Establishment

Lesson 11: RFC 5322 and RFC 5321 deep dive

Module 4: Managing and Monitoring Email Reputation

Lesson 12: Handling Bounces, Unsubscribes, and Complaints

Lesson 13: When and How to Utilize a Dedicated IP

Lesson 14: Effective Domain and IP Warming Strategies

Module 5: Migration and Compliance


Lesson 15: Migrating to HighLevel: Strategies and Considerations

Lesson 16: Navigating Blacklists and Delisting Processes

Lesson 17: Feedback Loops (FBLs): What You Need to Know

Module 6: Enhancing Engagement and Compliance

Lesson 18: Implementing the List-Unsubscribe Header

Lesson 19: How to utilize the provider’s unsubscribe tracking inline with your email copy.  

Lesson 20: Monitoring Email Stats for Success

Lesson 21: Pitfalls to Avoid in Email Campaigns

Module 7: Deep Dives into Email Strategies

Lesson 22: Implementing an Email Engagement System

Lesson 23: List Hygiene

Lesson 24: How to deal with Mail Privacy Protection (MPP)

Lesson 25: Automated Sunset Policies with HighLevel

Lesson 26: Troubleshooting Email Deliverability Issues

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Email Deliverability Master Course with HighLevel
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Price: $997.00

Original Live Recording - January 2024

3-hour sessions which took place over the course of 4 days.

Who This Course Is For:

Entrepreneurs looking to get the most out of their email campaigns.
Marketers and Agencies ready to enhance client results with cutting-edge email practices.
HighLevel Users frustrated with email deliverability issues and seeking reliable solutions.

Why This Course is Different

Unlike generic email marketing courses, this program dives deep into technical and strategic elements tailored to deliverability—perfect for HighLevel users and professionals who want to stay ahead in an evolving landscape.

What will you recieve?
Lifetime access to the material - raw recording of the entire event plus the slides used.

Access to my private community.

Why This Course is Different

Unlike generic email marketing courses, this program dives deep into technical and strategic elements tailored to deliverability—perfect for HighLevel users and professionals who want to stay ahead in an evolving landscape.


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